With a background spanning sales, business, and healthcare, Serena brings a rare combination of commercial insight, discipline, and people-focused execution to real estate. Her experience in high-responsibility environments has shaped a precise, composed approach to managing campaigns where clarity, structure, and trust are essential.

At Team Syed Ali, Serena is a Lead Agent, Buyer Manager, and the Marketing and Operations Manager. She works alongside Syed Ali in running campaigns end-to-end, overseeing strategy, buyer management, marketing delivery, and operational execution from launch through to settlement.

Serena is known for her exceptional attention to detail and uncompromising standards. Every campaign is managed with precision, ensuring no element is overlooked, communication is seamless, and momentum is maintained throughout the sales process.

Balancing strategic oversight with hands-on involvement, Serena remains closely engaged with both buyers and vendors. Her ability to integrate strategy, buyer intelligence, and flawless execution ensures each campaign is professionally presented, tightly managed, and positioned for strong results.