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With a 20-year track record that includes $1.5 billion in residential property transactions and multiple Brisbane sales records, Mr Lancashire brings unparalleled expertise to the river city's premium property sector.
Ray White Collective Luxury represents a strategic shift in Brisbane's real estate landscape, offering ultra-high-net-worth sellers a boutique, concierge-style service specifically designed for the prestige market.
"Brisbane's luxury property market deserves specialist representation," Mr Lancashire said.
"By focusing exclusively on properties above $4 million, we can provide the bespoke campaigns, global buyer networks, and white-glove service that these exceptional homes require."
Mr Lancashire has successfully negotiated more $10 million-plus sales than any other agent in Queensland's capital, establishing himself as the go-to specialist for Brisbane's most significant residential transactions.
Matt Lancashire has been a proud member of the Ray White Group for more than 20 years, and has worked closely with the White Family and the corporate office to launch the new identity.
There is simply no change to the Ray White Collective business that he owns with his long-time friend and business partner, Haesley Cush, which is the number one international business in the Ray White Group (Multi-Partner Group - Settled Commission) for 2025.
Ray White Collective Luxury's approach centres on tailored marketing campaigns designed for an exclusive database of qualified buyers, with access to influential buyer networks spanning the globe.
His proven methodologies have consistently delivered record-breaking results throughout his career, combining deep local market knowledge with international reach and sophisticated marketing strategies.
"Every property at this level tells a unique story and appeals to a specific buyer profile," Mr Lancashire said.
"Our role is to connect exceptional properties with the right buyers through strategic, high-impact campaigns."
“Right now we are working with more than 4000 active buyers who are looking to buy a Brisbane home in the $5 million-plus range. These buyers are local, interstate and overseas.”
The New Farm-based agency's service model is built around the needs of high-net-worth clientele, offering a concierge-style experience that extends beyond traditional real estate services.
From initial consultation through to settlement, Ray White Collective Luxury provides comprehensive support designed to protect privacy, maximise value and ensure a seamless transaction process for both sellers and buyers in Brisbane's most exclusive market segment.
A selection of Matt Lancashire’s recent prestige sales includes:
101 Welsby Street, New Farm – $20,500,000
26 Elystan Road, New Farm - $18,500,000
1 Leopard Street, Kangaroo Point – $18,488,888
80–86 Oxlade Drive, New Farm – $17,350,000
19 Circe Street, Hamilton – $15,100,000
14 Sutherland Avenue, Ascot – $13,140,000
56 Windermere Road, Hamilton – $13,000,000
10 Morgan Street, Ascot – $12,270,000
55 Markwell Street, Hamilton – $12,000,000
32 Sutherland Avenue, Ascot – $12,000,000
22 Yabba Street, Ascot – $11,750,000
Ray White Collective Luxury
Ray White Collective Luxury is Brisbane's only real estate agency specialising exclusively in properties valued at $4 million and above. Founded by luxury property specialist Matt Lancashire, the agency combines two decades of market expertise with global buyer networks and bespoke marketing strategies to deliver exceptional results for Queensland's most prestigious homes.
