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    Mr Phillips and his award winning team represent more than 400 clients annually, and are responsible for more than $1 billion in property sales each year.

    The creation of Ray White Phillips & Co allows the team to elevate the client experience by drawing on the scale, technology, and resources of Australia’s largest real estate group.

    “I've worked alongside so many wonderful Ray White agents over the years and have always admired the family culture and support behind the brand,” Mr Phillips said. 

    “Real estate is evolving rapidly - AI, technology, the way customers behave and what they expect - I want my team and clients to stay at the forefront of the industry. Joining Ray White gives us the platform to do exactly that.”

    “I have loved every stage of my career but the time is right to join the leading network in the country. What stands out most is Ray White's commitment to the future, demonstrated by their continuous reinvestment into their platform and members.”

    Mr Phillips began his career 24 years ago as a courier delivering real estate magazines, working his way from the ground up to become Australia's top-performing agent. 

    A fourth-generation salesperson whose family operated car dealerships for decades, sales instinct is second nature to him.

    “I learned the value of hard work at a young age,” Mr Phillips said.

    Team Ray White Phillips & Co led by Australia's top agent, Alexander Phillips

    “Opening my next business in Sydney's eastern suburbs, backed by the country’s premier property group, will help our clients stand out in a competitive market. Starting a new chapter like this is energising, and we’re excited to build something exceptional.”

    Beyond real estate, Mr Phillips remains a dedicated supporter of his local community, providing ongoing sponsorship to the Bronte Surf Life Saving Club, St Catherine's School, Bronte Primary School, Bronte Netball, East Sydney Bulldogs Girls AFL, the Mother's Day Classic Run, and the Tingira Challenge.

    Ray White Managing Director Dan White said the announcement was a huge endorsement of the growth and direction of the group. 

    "We are extremely proud to support Alexander and his team in the next phase of an incredible journey," Mr White said. “It’s a great credit to all of our members that he chose us as his partner for the future.”

    “We are excited to bring the full depth of our corporate team and real estate specialists to support Alexander in all aspects of his business, to ensure he is even more successful in the years ahead. They are an incredibly hard working and focussed team and we expect them to get the most of everything the group has to offer."

    Clients of the new business will gain immediate access to Ray White’s proprietary technology, NurtureCloud, which includes a portal for vendors, allowing them to track the progress of their campaign in real-time, and Smart Buyer Match, identifying the best buyers for every listing based on their activity across the Ray White group. 

    Mr Phillips believed now was the perfect time to launch a new business. “Clients are being extremely selective about which agent to appoint and want to ensure that they have a point of difference,” he added.

    Ray White Phillips & Co officially launched today, serving Sydney's eastern suburbs, inner city and city fringe.

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