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Our network came together to hit the phones for a synchronised four hour call-a-thon, talking to homeowners from Auckland to Albury, from Darwin to Dunedin, from Perth to Port Adelaide, and our network united behind the appraisal drive like never before. Over 11,000 homeowners said yes to receiving an update on the current value of their homes. What does that mean?
Taking it from the most cynical to the most optimistic of viewpoints, at the very worst, homeowners may be keen to understand how much their homes may have ‘dropped’ by and in the best scenario, homeowners may feel optimistic about current market conditions.
Appraisals can be the predictor of listing numbers and based on the spike in appraisals for October, maybe we’ll see the typical spring rush hitting in summer this year? Early indications are showing our live listing numbers are starting to climb.
What we need to remember is that while the economic landscape is a consideration to some people’s decision making, when it comes to a fundamental necessity of life - such as knowing ‘where will I live?’, most people will continue to buy and sell property irrespective of what the market conditions are.
We also see that there are certain points in the calendar year that really motivate decision making and undoubtedly, the biggest point every year is the advent of Christmas, New Year and the summer holidays.
The psychological deadline of 31 December is a very powerful motivator for buyers wanting to have a decision made. Every year we see our greatest number of contracts signed during November and December.
The impact of families wanting to be able to tick off the ‘finding our next home’ job and relax over the summer holidays is a huge motivator.
So now really could be the absolutely best time to sell your home. What better festive gift than having certainty around one of life’s most fundamental needs: where will I live in 2023?
