Suburb spotlight on: Busselton

Voted as the top tourist town in Western Australian, the seaside hub of Busselton is a booming area with a robust market. The median house price currently sits at $537,500, and with a steadily growing population, a clever sales business with a focus on investment would capitalise on this market.

Let’s look at the market share in the area. Stocker Preston has the greatest market share at 28%, closely followed by Harcourts at 23%. Acton rounds out the top three with 13%.

There is an opportunity for a lucrative downsizing market, with 23% of the population made up of elderly singles looking for a more manageable property in the area, according to CoreLogic Data. Of the 49 properties sold this year alone, 12 of them were three bedroom homes, selling for an average of $405,000. 50% of the market is in rentals, with an average rental price of $350 per week, offering a profitable rent roll in the area.

Busselton offers a prime spot for a smart Ray White business in the expanding coastal towns of Western Australia. If it’s an area of interest for you, we can help you build a competitive business. Talk to us today.

Contact: Andrew McCulloch | +614 7903 9440