Iconic Australian company named most respected brand in Indonesia

Ray White Indonesia has been recognised as the strongest and most respected brand among its competitors in the country.

The real estate giant’s Indonesian network was awarded the Franchise Market Leader Award 2014 in May.

The Award is determined through a national survey run by a popular Indonesian magazine and the Indonesian Franchise Association.

The Ray White Group’s joint-chairman, Brian White said the award recognises the progress the brand has made in Indonesia.

“This survey sought to understand not only which franchise brand was most respected, but also measures brand strength among its competitors and the growth of a franchised brand over the last 12 months,” Mr White said.

Ray White Indonesia CEO, Johann Boyke Nurtanio, accepted the award on behalf of the company explaining that the recognition was a reflection of not only the hard statistics but importantly of the consistency and dedication the company had in providing value to its customers.

“From the perspective of office numbers, sales numbers, and dominating market share, we are the clear Indonesia market leader. Currently we have 150 offices and more than 3,000 marketing executives in 20 major cities in Indonesia. And our plan ahead is having 200 offices by 2017,” Johann said.

“We definitely consider this award as one vital element in measuring the strength and the growth of our brand. This achievement also becomes a matrix to evaluate the performance of our brand.”