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How does your usual day look?

I'm up at 5am to watch Sky News with a coffee, I then make breakfast for the family and school lunches after. School drop off is at 7.30am, and I'm at the office at 8am.

I like to meet with the Brokerage Services team individually on a daily basis, and normally do that between 8-9am. My day revolves around meetings between 10am - 3pm. As an industrial agent, it's important to be in the patch every day so you have a feel for the market.

Daily canvass calls are between 9-10am, while report writing and feedback calls are generally after 3pm.

How did you start your career in commercial real estate?

In 1999 I joined a small firm known as Raine & Horne Commercial Business Brokers, located at Railway Parade Milton. The principal was a gentleman by the name of Ken Allsop, one of the best closers I have seen at the pointy end of the deal.

In saying that I have been lucky to work with some of the best in the industry; Shaun Douglas, Paul Mcvoy, Glen Wright, Tony Atkinson, Angus Raine, Tony Williams, Mark Creevey, Dan White and Mark Williams to mention a few.

What do you enjoy most about working at Ray White Commercial? What makes Ray White Commercial different?

The brand has more recognition as a real estate business in Australia than any other. For example, when you call and say you are from Ray White, you don’t have to say real estate.

What are your go-to property marketing methods that you present to your clients?

Our team offers a number of brokerage services;

Leasing:

  • pre-leasing
  • brokerage leasing and
  • speculative projects

Sales:

  • auction
  • expressions of interest
  • tender and
  • private treaty

We aim to deploy a bespoke solution for each client, dependent on the assignment and the clients’ individual goals.

Tell us about a unique success story?

In 2012, I was appointed by Retravision to dispose of their headquarters at Nudgee Road, Nundah.

I gave them the advice that to extract the best value we should lease it first. Very quickly we secured a global covenant - Bernafon on an eight year lease and at a market leading rent.

We then sold the property at auction for $4.6m. ($600k above the reserve price). The result meant a lot to the client.

Do you auction?

Yes, auction is generally our preferred method of sale. Buyers definitely engage in the process more, as they see it as fair and transparent.

What’s the one thing you know now, that you wish you knew when you first started out?

The importance of databasing and maintaining data to develop client relationships through cadence.

What is your outlook for the industrial market in Brisbane over the next 12 months?

We are very positive for the industrial sector over the next 12 months. There is significant appetite from investors and funds for industrial stock.

Worldwide industrial has been seen as a sector of choice, as there is enormous growth in internet shopping. Customers are wanting goods faster than ever before, so well located warehouse space near ports, airports, motorways and rail lines are in high demand.

Paul Anderson - Director Sales and Leasing - Ray White Commercial Queensland

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