Ciara leads the Ray White communications team, driving strategic, internal and external communications across the business. Since joining the company in 2016, she has played a key role in evolving the group’s communications approach, strengthening network engagement and expanding the team’s focus across industry, corporate and customer-facing initiatives.
Working closely with teams and members across the group, Ciara develops and delivers communication strategies and campaigns that strengthen brand presence, support the Ray White network and engage audiences across multiple channels. With a strong focus on storytelling, she works to highlight the people, products and events that shape the Ray White Group, creating content that informs, connects and celebrates the network. Ciara also oversees website and digital content, ensuring communications remain clear, consistent and aligned with the Ray White Group’s voice.
