Record high auction market share

IT’S been a fantastic quarter for auctions at Ray White Queensland, with the group’s listings under the hammer in August covering a record high 33.8 percent of the state’s auction market share.

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Ray White Queensland’s chief auctioneer Mitch Peereboom said Ray White’s new express auction reporting system was allowing the team to track invaluable real-time data.

“We’re seeing some fantastic applications of this new platform, really solidifying the work everyone is doing week in, week out,” he said.

Recent auction events in Brisbane and on the Gold and Sunshine Coasts have proven immensely popular with buyers and sellers.

More than $14 million worth of property was sold by our Ray White members on the Sunshine Coast at their Coastal Living Auction held on Sunday at Mercedes Benz Sunshine Coast Centre.

The network of eight offices (Ray White Noosa, Ray White Noosa River, Ray White Maroochydore, Ray White Buderim, Ray White Mooloolaba, Ray White Kawana, Ray White Sippy Downs and Ray White Nambour) and 80 agents teamed up to take 65 houses, apartments and vacant land to auction with around 600 people in attendance across the day.

Combined sales figures from the event, including properties sold prior, reached a total $14,602,000 as 24 of the 65 listings sold under the hammer.

Of the 47 properties on the order of sale at Brisbane’s Ray White Auction Spectacular, the highest transaction was $4,350,000 million paid for a grand house at 100 Oriel Rd, Clayfield by a local family with school aged children upgrading from nearby Hendra.

Prior to that, more than 300 people packed into rooms at the Gold Coast Turf Club and Sheraton Grand Mirage at Main Beach and to see more than $13 million worth of property change hands at The Surfers Paradise Group Auction and the Gold Coast Auction Spectacular.

Ray White’s ongoing push for auction success is driven by a concerted effort to lift clearance rates in what is traditionally a busy time in real estate.

With just a few months until Christmas, Mr Peereboom has shared three top reasons as to why spring is a prime time to sell under the hammer.

1. Achieve the best price

At Ray White, we know that auction provides the perfect environment to create competition and obtain the premium price in the market.

2. Capitalise on seasonally strong buyer activity

Traditionally, we see an influx of buyer interest heading into Christmas. More buyers means more competition.

3. Settle before Christmas

Auction allows you to set the terms and conditions, enabling the sale to be finalised before the end of the year so you can be in your next property to celebrate the festive season.