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Ray White South Australia | Northern Territory CEO Matt Lindblom kicked off the session by speaking about the value of recruitment for the market leading network.

“Recruitment is a big opportunity for us, we’ve been in a booming market for the better part of two years. We have to be on top of our relationships and the value we’re providing to our teams,” Mr Lindblom said.

Courtney Martin from Ray White’s Performance team did a deep dive into NutureCloud, the group’s prospecting and sales management platform.

February was a record month for NutureCloud driven calls, with agents across the country calling more than 300,000 potential clients through the platform. Ray White Norwood, Ray White Glenelg and Ray White Barossa Valley were the top three South Australian offices for calls through NutureCloud.

Ms Martin (pictured above) outlined the strategic goals in place for the next evolution of the innovative proptech platform.

“We want to deliver best-in-class open for inspections for brand and consumer experience and increase the listing clearance rate by not missing out on key buyers. We’re more connected across the group now and have never been stronger,” Ms Martin said.

“The platform will allow us to increase the conversion of buyers to vendors, improve propensity data for prospecting modules and leverage the Ray White network effect for data enrichment and shared insights.

“All of the above will also provide a distinct advantage at listing presentations.”

Ray White South Australia calls one in three auctions statewide. Ray White auction pros John Morris and Sam Grover interviewed top South Australian agents Peter Kiritsis of Ray White Woodville, Stefan Siciliano from Ray White Prospect and Ray White Glenelg’s Samuel Paton (pictured above) about their auction process. They all spoke about the need for consistency and to create as much competition as possible.

Ray White IT product manager Nathan Kennedy (pictured above) introduced Ray Whites referral program, Refer.

“One thing I’ve learned from this project is that we are a relationship business. We are always talking to people and helping customers. Refer now extends your reach beyond your office,” Mr Kennedy said.

“Refer is a tool to connect people with opportunities. Overnight your network will grow by more than 11,000 people. That’s the power of the size of Ray White. You have over 11,000 colleagues ready to look after that client and they are looking for your next listing.”

Mr Lindblom hosted a panel with Ray White Werribee directors Robert Krnjeta and Domenic Belfiore (pictured above). The pair, who are based in the south west of Melbourne, spoke about the value of auctions – particularly in an area with a large private treaty market share. They also highlighted the need to foster a good culture within the office to ensure success.

In the property management session, Ray White South Australia’s Chris Tepper took the audience through how to set effective goals in 2023.

The Property Management Consultant, Brett Wheatland, also ran the group through recent rental legislation changes and conflict management in an industry that has been increasingly under pressure in recent years.

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