Attracting talent to your property management business
A current theme presently asked in our business is ‘where is all the talent?’
A current theme presently asked in our business is ‘where is all the talent?’
The good news is the property management industry is actually full of great talent who know how to rust their clients on, perform miracles with your profit and loss and understand the value of net growth as well as sales into the sale business.
These people though are clever. They are not available to be interviewed, however, they may be open to interviewing you… as long as you can pitch what’s in it for them.
Before you set about another seek.com ad, consider the remarkable things about your place of business and why the best talent in the industry would come and join your team
Some of the basics to consider include, what does the property management office look like, have you painted recently? When did everyone last receive a new chair? Add a desk plant for each team member and consider wallpaper to add some fun.
What technology are you using? Does this support your team members in doing the very best job possible for their clients? Property managers can have a perfectionist attitude towards serving their clients, so tech that supports them with customer satisfaction supports them with job satisfaction.
Ideally, a career-orientated property manager is looking for you to stand out from every other real estate business. What does your social footprint look like? Your website and Google listing should be emanating love and commitment to property management if you want the talent to buy-in. They’ll probably look you up online before they agree to meet with you…
The salary and job description will also be a big deal. Try re-inventing the traditional wage idea and lining it up with the performance of the portfolio. Imagine if you went to a career interview and the offer included the opportunity to earn more money based on your performance?
The last thing to consider is how are you going to get the word out there? I’d take a guess and say that if you implemented all of the above for your current team, they’d sell the role for you. Would you be happy to give them $2,000 if they presented you with the next successful candidate?
LinkedIn is where you can seek out the best talent. Post a listing and share it out. Seek out talent and send the opportunity to them directly. Headhunting makes people feel special.
There’s a lot to building the right team.